LBY3
The continuing adventures of Beau Yarbrough

The Secrets of Netflix

Friday, February 10, 2006, 17:50
Section: Arts & Entertainment

Jenn and I enjoy Netflix.

Partially it’s the lack of late fees. We, OK, I was always late returning rentals to Blockbuster in North Hollywood, and even one day late made a rental go from a fun thing to “we spent how much money on that crappy movie?”

Partially it’s the selection. Good luck finding Bullitt in your local video store, unless your store is located in 1968.

And partially it’s the convenience.

But Jenn went on a binge when we first started with the service, watching the movies the moment they came in, and sending them back out the same day. After a while, she started noticing that it was harder and harder to get the “hot” movies the company carried. While I don’t think most people are getting 20 or more Netflix movies a month (although maybe families with young kids are), if you get a dozen or more movies a month from them, you’re in a less-profitable category of customer for them (they want you to enjoy the no late fees thing and leave your DVD on top of the TV for months and months while paying that monthly fee) and they throttle you back a little, forcing you to watch less-popular older movies instead for a bit. (You still do get the hot movies eventually, though. You’re just in line behind the 1 movie every six months guy.)

Currently waiting at home for viewing this weekend: The final disc of Sopranos Season 5, Wedding Crashers and Just Like Heaven. (Guess which one is the Jenn movie.)

(And Borelli, if you’re reading this, sign up for Netflix already.)


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